When it comes to shopping for the perfect wedding dress, curvy brides know the importance of options—especially those that balance style, structure, and comfort. From silhouettes to sleeves, every detail matters. Among the many labels serving the bridal market, Allure Bridal stands out for its dedication to craftsmanship, romantic sophistication, and size-inclusive designs.
With bridal fashion evolving to better reflect all body types, brands like Allure Bridal are leading the way in offering modern, glamorous gowns that fit and flatter a range of figures. Whether you’re drawn to classic ball gowns, sleek sheaths, or whimsical A-lines, Allure’s design house offers a variety of styles designed to celebrate every curve.
It’s Plus Size Bridal Week at The Curvy Fashionista, and we’re here to help you plan the perfect wedding day!
The Allure of Options: A Guide for Dress Shopping
Navigating the world of bridal fashion can be overwhelming—but knowing what to look for can make the experience more joyful than stressful. For plus size and curvy brides, it’s not just about finding a beautiful dress, but one that fits well, offers support, and allows for customization.
1. Know Your Silhouettes
Start by getting familiar with different dress silhouettes:
A-line gowns are universally flattering and skim the body while allowing movement.
Mermaid styles hug the hips and flare out, creating a dramatic hourglass effect.
Ball gowns bring all the princess vibes and often have built-in corsetry for added support.
Allure Bridal carries these styles and more, often incorporating stretch linings and structure for comfort without compromising on style.
2. Explore Size-Inclusive Collections
One of the key differentiators of Allure Bridal is its extended sizing. With gowns available up to size 32, the brand creates space for curvy brides to feel seen—and celebrated—in the shopping experience. Their Allure Woman collection is specifically tailored to plus size proportions, ensuring that fit and construction are optimized rather than simply scaled up.
3. Pay Attention to Fabric and Construction
For brides with curves, the right fabric can make all the difference. Stiff satins may look stunning in photos, but softer materials like English net, tulle, or stretch lace offer better movement and breathability—especially important for all-day wear.
Allure Bridal uses high-quality fabrics known for their drape and durability. Strategic ruching, beaded lace, and illusion panels not only add elegance but also enhance the overall fit.
4. Plan Ahead for Customization
Customization is often key to making a gown feel truly yours. Whether it’s adding sleeves, adjusting necklines, or extending trains, it’s important to choose a designer and retailer that can accommodate these requests. Allure Bridal’s network of authorized retailers offers consultation services that help brides tweak gowns to perfection.
5. Don’t Forget the Extras
Bridesmaids matter too—especially if you’re looking for a cohesive bridal party look. Allure Bridal offers plus size bridesmaid dresses, ensuring your entire squad can shine. From soft chiffon gowns to modern off-the-shoulder styles, there are plenty of fashionable options to coordinate with your own gown.
Shop Allure Bridal Gowns Now!
“This strapless Mikado fit and flare gown is bridal minimalism, designed to perfection.”
“Trend-forward off-shoulder straps and exposed boning along the bodice accent the sequined and beaded lace appliques and Chantilly lace backdrop of this sheath bridal gown.”
“Lace covers a layer of luxurious silk chiffon to form the bodice of this gown, double-banded.”
“Ethereal, feminine and understated in its elegance, this soft A-line gown features delicate tulle throughout and is finished with a set of sheer bishop sleeves, beautifully balancing the pleated bodice and cumberbund waist.”
“With a nod to Aurora’s iconic basque waistline and graceful silhouette, this gown tapers from a sequined floral lace bodice to a subtle A-line.”
“Leaves composed of beading and sequined lace trail down the bodice and full tulle skirt of this sleeveless bridal ballgown.”
Finding Your Dress: Store Access and Online Inspiration
Allure Bridal’s official website provides a robust Store Finder tool, allowing brides to locate authorized retailers across the country. Many stores offer sample sizes in the Allure Woman range, which means you can try on styles similar to your size—an essential step in finding the right fit.
Additionally, the brand’s website and social media platforms serve as a source of inspiration. High-resolution lookbooks, runway videos, and real bride features offer a closer look at how each gown fits and flows in motion.
For curvy brides seeking elegance, sophistication, and thoughtful design, Allure Bridal delivers. With a strong commitment to detail and inclusivity, the brand offers not just dresses, but an experience that centers the beauty and uniqueness of every bride.
Whether you’re dreaming of lace, satin, or something bold and modern, Allure Bridal’s collections invite you to find your perfect match—because your gown should feel just as unforgettable as your wedding day.
Which of these Allure Bridal Gowns are you hoping to snag for your wedding day? Let us know in the comments!
This article, Own Your Aisle: Allure Bridal Celebrates Every Plus Size Bride first appeared on The Curvy Fashionista and is written by Katie Bradshaw.
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